China to Become the World’s Largest Importer by 2014

According to The Economist, China will surpass the United States to become the largest importer in the world by 2014. There are plenty of opportunities for companies to take advantage of China’s growing middle class. Here are a few useful tips if you are interested in exporting to China:

  • Check out your local Chamber of Commerce or Export Assistance Center and familiarize yourselves with legal and regulatory issues in China. These facilities also have a lot of resources and services that can help you develop China market entry strategies and find the right business partners.
  • Consider rebranding or repositioning your products in China. Remember, what works in your native country may not work in China. You really need to learn about Chinese culture, understand Chinese consumers, and adapt your products and services to the China market.
  • For smaller brands, e-commerce is a great way to break into the China market without significant upfront cost. China’s ecommerce has been growing at 60 percent each year in recent years. More than 100 million Chinese shopped online last year. And China’s Internet users are expected to reach 750 million in 2015.
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Nationalism and Westernization: China’s Place in the World?

Forbes: Helen H. Wang

Chinese New Year
Image by yewenyi via Flickr

The latest The Economist ran a 14-page special report on China’s place in the world. One analysis points out that China’s increasing nationalism could pose a threat to American power and undermine global stability.

The report cited that many Chinese scholars do not believe a partnership with the U.S. is realistic. As Wang Jisi, dean of the School of International Studies of Peking University, was quoted as saying: “Most Chinese would say the U. S. is the enemy.”

I do not want to doubt the source or accuracy of The Economist article. After all, it is one of the best publications that I routinely read – a publication with the most sensible arguments and balanced views.

However, in writing my newly-released book, The Chinese Dream, I traveled all over China and spoke to hundreds of people. They are entrepreneurs, students, government officials, businessmen, office workers, migrant workers, scholars, etc. Not a single person told me that they considered the U. S. as the enemy.

In fact, many people I met looked up the U. S. as a model and admired the American system. Continue reading