The Secret of Succeeding in China

– A Result-producing One-day Program Designed for Your Success in the World’s Largest Market

The rise of China’s middle class is believed to be the biggest story of our time. A Credit Suisse report predicts China’s consumer market will reach $16 trillion by 2020, overtaking the United States as the world’s largest consumer market.

Is your company prepared to capture these opportunities? What are the risks and challenges? This one-day seminar will uncover the next growth opportunities for your company and help you develop winning strategies to succeed in one of the largest markets in the world. You will learn:

  • Who are Chinese consumers and what they want
  • Identify new opportunities for the next 5-10 years
  • Why some Western companies failed in China and how to avoid their mistakes
  • Best practices from the companies that succeeded and apply them to your business
  • The Secret Revealed: Success Formula (trademark)
  • Step-by-step guidance on implementing the Success Formula for your business
  • Create a road map and action plan to develop your markets in China
  • “Jump-start Package” with shortcuts and resources to help you maximize your chances to succeed with minimal investment

For part of the afternoon, your seminar becomes a result-producing, problem-solving, and opportunity-generating marketing clinic. Attendees will leave the seminar with an actionable plan and customized strategies to profit in China.

Please visit the program website:


The Secret of Succeeding in China program can help your company know what to do – and equally importantly what not to do – in order to become profitable in China. It helps companies prevent headaches and overcome challenges they run into when operation in China.”

Shaun Rein, Founder & Managing Director of China Market Research Group (CMR), author of The End of Cheap China

“This is a very unique program. Where there are many conferences about China, there is no such a program that gives people concrete take-aways that they can apply to their businesses.”

Steve Mushero, Founder and CEO of ChinaNetCloud

“Ms. Wang has a deep knowledge about China and a wide range of connections. She is very instrumental in helping us develop our China strategy.”

Dr. Chris D’Couto, CEO of Neah Power Systems

“We were very fortunate to have worked with Helen Wang on a variety of projects. She is our go-to person for China related clients.”

Avish Dahiya, co-founder and COO of DNA Global Network

Recent Posts

Three Strategies To Win In China’s E-commerce Market

Recently, American retailer Macy’s announced that it will launch an e-commerce site in China in 2017.  Will Macy’s follow the footsteps of other American giants such as e-Bay, which failed miserably, or Amazon, which couldn’t gain much footing in China?



For Macy’s, or any other retailer large or small, the Chinese consumer market is both enticing and intimidating. China’s e-commerce market is the largest in the world, and has been growing by double digits. However, Chinese shoppers behave differently than their Western counterparts, and market conditions are fundamentally different as well.

In order to win in China’s e-commerce market, the following three strategies are essential. Continue reading

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