The Helen Wang Group Launches “The Secret of Succeeding in China” Program

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REDWOOD CITY, Calif. Sept. 10, 2012 – The Helen Wang Group has launched a new program, “The Secret of Succeeding in China,” to help U.S. companies crack the China market. This one-day program, held at Hotel Sofitel, Redwood City, California on November 9th, 2012, combines strategic case studies with hands-on workshops to tackle one of the hardest questions facing U.S. companies: how to succeed in the world’s most populous country.

China’s growing middle class has opened opportunities for companies not just to manufacture there but also to sell into its vast market. “The Secret of Succeeding in China” takes a deep look at why some companies succeeded in China while others failed, and how companies can re-brand and re-position their products and services for the Chinese market. The program also offers a trademarked Success Formula and workbook to guide attendees developing plans to succeed in China.

“This is a very unique program,” said Steve Mushero, founder and CEO of ChinaNetCloud, an Internet server management and cloud computing company based in Shanghai, China. “While there are many conferences and seminars about China, there is no such program that gives people a concrete take-away that they can apply to their businesses.”

Registration has just opened. Seating is extremely limited. Click here to register early. Continue reading

The Chinese Dream Is Winner of 2012 Eric Hoffer Book Award

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I am thrilled to announce that my book The Chinese Dream has won the 2012 Eric Hoffer Book Award!

About 1,000 authors and publishers participated in the Eric Hoffer Book Award this year. The Chinese Dream has endured rigorous judging and received the highest distinction of Eric Hoffer Book Award in the business book category.

There are fourteen categories under the Eric Hoffer Book Award, including fiction, poetry, memoir, and so on.

According to the letter I received from The Eric Hoffer Award, "each winner was determined to be unique, worthy, and well produced in all aspects of writing and publishing."

This is in addition to the First Horizon Award I received earlier.

I am really encouraged by the awards. As a first time author, I am truly grateful for all the people who helped along way in making this book a success.

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The Chinese Dream Won The First Horizon Award

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I am excited to announce that my book The Chinese Dream has won The First Horizon Award. This award is given by the Eric Hoffer Award for books each year to recognize superior work by debut authors.

About 250 first-time authors participated in the contest. Thirty-five people entered as finalists. Among them, five authors won the award. I am honored to be one of the five winners.

The Eric Hoffer Award is established to honor excellence in independent publishers such as academic, small press and self-published authors. For more information about The Eric Hoffer Award for books, please visit here.

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Will China’s Consumer Driven Middle Class Become the Saving Grace for America’s Economic Woes?

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Surprisingly, The Chinese Dream may just turn out to be the American Dream.

PALO ALTO, Calif. March 14, 2011 – Helen Wang, the author of The Chinese Dream: The Rise of the World’s Largest Middle Class and What It Means to You will speak to The INSEAD Alumni Association of Northern California on April 4, 2011 in Palo Alto about the challenges and opportunities of a rising Chinese middle class. Continue reading

Can America and China Trust Each Other?

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Chinese-American Author Reveals How China Will Change America

San Francisco, CA— The Chinese president Hu Jintao’s state visit to the U. S. is a sign of strengthening ties between the two countries.  The relationship between the U.S. and China is one of the most important relations in the 21st century and is critical for the world’s stability and prosperity.  Although there are notable differences between the two countries, the leaders of both recognize that the U.S. and China have a lot to gain by working together.  One of the concrete results of the visit is the $45 billion agreement allowing U.S. exports into China, which will create 235,000 jobs in America.

Author Helen Wang says, “In the long run, there will still be issues in currency, human rights, and intellectual property, etc., and there will be ups and downs, but I don’t think the U.S.-China relations will turn into a cold-war kind of confrontation.  It will be a work-in-progress relationship.”

Invite her to answer:

  • Is China America’s worst enemy or best friend?
  • Will China’s growing middle class be a saving grace for America’s economic woes?
  • What are the secrets for U. S. companies to succeed in China?
  • Is it a myth that China is a global manufacturing power?
  • Why should every American student start learning Chinese?

CREDENTIALS: Helen Wang is an author, business consultant, and Forbes columnist.  As an expert on Chinese culture and business, she can offer insight on commonly accepted misconceptions about China.  Her book, The Chinese Dream: The Rise of the World’s Largest Middle Class and What It Means to You, examines the rising middle class in China and how it affects America’s economy (Available on Amazon and other channels).  She has been featured by Asia Times, the nationally syndicated Michael Ray Radio Talk Show, WVTL 1570 AM in New York, KBZZ Fox News 1270 AM in Nevada, KOA 850 AM news radio in Colorado, and many others.

AVAILABILITY: San Francisco, nationwide by arrangement, and via telephone

MEDIA CONTACT: Siva Ho, (503) 560-6549; siva.ho@gmail.com;

WEB: www.TheHelenWang.com

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