With Apple’s fanfare announcement of Apple Pay on new iPhone6 and Apple Watch, Gary Rieschel of Qiming Ventures seemed unimpressed and said it was a non-event in China as Alipay and Tenpay had been doing exact that for years.
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Are we seeing a reversing tide when it comes to innovation in consumer and mobile sectors? Your comments are welcome.
Social commerce is a novel term in the US, and many people are not familiar with it. Some think it refers to those annoying ads on Facebook. According to Wikipedia, social commerce is the use of social networks in the context of e-commerce transactions.
In China, social commerce has taken up a life of its own and become the backbone of e-commerce.
While the “Ice Bucket Challenge” has gone viral on Facebook, Chinese consumers use social media in a much more thoughtful way. Instead of posting some silly videos and pictures, they turn to social media to solve real life problems, to seek advice from friends and opinion leaders, and to decide what products to buy or not to buy.
Read the full article on Forbes.